A couple of days ago I received an invitation from research2guidance to participate in their 6th Annual mHealth App Developer Economics Survey 2016. I followed the survey link, filled out a questionnaire and was able to view the initial real-time results right away. I thought it might be worthwhile to share the interim survey results and promote the survey to a broader audience, because the findings may change significantly as more mHealth app developers join and contribute to the research.

While we don't know yet how many companies have completed the survey so far, 22% of participants describe themselves as mHealth app developers / agencies, 15% - IT / tech companies, 7% - medical device manufacturers, nearly 6% - telehealth service providers.

Of all participants, nearly 51% admitted having experience with publishing mobile health apps and of them 23% published their first mHealth app in 2015. Forty-nine percent of participants are planning to build mHealth apps in 2016.

Asked to what extend companies have achieved their goals with mHealth apps so far, 55% of survey respondents answers with "partly achieved" and 27% replied with "achieved our goals". Further, 9% said they'd achieved more than expected vs 6% of those that didn't achieve any goals.

mobile health app development

Regarding the revenue that companies were able to generate from their mobile health applications in 2015, the findings are as follows:

  • 47% didn't generate any revenue
  • 15.5% earned less than $10,000
  • 12.4% earned between $50,000 and $100,000 with their mHealth apps
  • 11% earned between $100,000 and $1M
  • Less than 2% generated over $10M

Asked whether / how medical professionals participate in their mobile health projects, 44% said they collaborated with external medical professionals when building mHealth apps, 38% said they had medical professionals on their project teams, and almost 13% admitted having no interaction with medical professionals on mobile health development projects.

The latter finding suggests that most of eHealth development providers find it important to involve a healthcare professional with their app dev projects to have medical side of the app fully validated and ensure the app has the right features to address a healthcare problem / dilemma it's aiming to solve. At Intersog, we have a rule of thumb to always involve internal or external board certified physicians on our eHealth development projects to ensure the quality of Health IT solutions we build and deliver to clients!

Intrigued with the preliminary results of the survey? Take part and see how / if the situation has changed so far!

Vik is our Brand Journalist and Head of Online Marketing / PR with 11+ years of international experience in IT B2B. He's also a guest blog contributor to business2community, SitePoint, Journal of mHealth, Wearable Valley and other e-zines.

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